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SMC County Garage -  01626 333433

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SMC Garage Group -  01392 424478


SMC Exeter - 01392 457700

SMC Garage Group - 01392 424478

SMC County Garage - 01626 333433

Breaking New Ground

16 June, 2017

SEAT breaks new ground in training for Industry 4.0

SEAT has introduced a training programme centred on the future challenges facing Industry 4.0. Aimed at all its 14,000 employees, the company has designed a programme to make workers aware of the real meaning of the Industry 4.0 concept in an entertaining and interactive way - as well as the importance of people and their continuous training in what is known as the fourth industrial revolution. The participants interact with some of the tools and technology that will be widely used in all production processes a few years from now and which are already beginning to be implemented, such as virtual reality, collaborative robots, 3D printing and augmented reality.

The training consists of a session teaching the CFPA’s Industry 4.0 module, where participants are given insights into the different production transformations, until arriving at the aforementioned fourth industrial revolution. The session, which has been conceived through experimentation and a museum-based perspective, invites the participants to interact with the contents and explanations - which describe the processes of the new industry, the technologies that will be at the forefront in the near future and how SEAT is introducing them in its industrial activity. SEAT is already applying some of these technologies, such as smart glasses and autonomous, collaborative robots in its commitment to making Martorell a benchmark smart factory.

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Once they have completed the course, participants can attend roundtable debates to discuss their findings and viewpoints about the industrial paradigm shift. The initiative has been particularly well received by several external organisations and institutions, which have also participated in this innovative training programme including the Automotive Cluster, the Spanish Chamber of Commerce and the German Chamber of Commerce in Berlin. 

Xavier Ros, SEAT Vice-President for Human Resources, shared the company’s satisfaction with the success of the training programme:

'We have worked to design a programme that is aligned with SEAT’s training and development strategy, based on an innovative method used to explain the industrial transformation in a way that is easy, interactive and digital. SEAT has evolved to make progress towards this new model of industry and responded to the challenges it presents to the automotive sector. People play an essential role in this process, as well as continuous training.'

Human Capital magazine singled out SEAT’s work in the scope of training with a Special Mention to the Training Strategy of the brand.

With this project, SEAT once again highlights its leadership in the field of training, where the company invests four times more per employee than the national average, reaching 16 million euros annually. The company’s role as a reference in the area of training and in preparing its professionals is reflected in the Apprentice School, a centre of excellence in Professional Training which celebrated its 60th anniversary in 2017.


With great training and new technologies, comes quality cars. At SMC, we've got a range of fantastic offers available on new SEAT cars.